Company: Tank Connection
Posted on: January 16, 2022
Position Summary: The Content Strategist/Writer is responsible
for developing a company-wide content strategy including audit,
analysis, and editorial process; conducting thorough research on
industry-related topics; generating ideas for new content types and
proofreading copy before publication; and setting editorial
standards and guidelines.
Duties and Responsibilities:
Research industry-related topics (combining online sources,
interviews, and internal reference materials).
Write clear copy to promote our company, products, and
Proofread and edit content before publication.
Coordinate with key knowledge base holders to extract their
expertise in order to facilitate various forms of content
Conduct keyword research and create search engine optimization
(SEO) guidelines to increase web traffic.
Promote content on social media and online channels.
Identify industries' and customers' needs and gaps in our content
and recommend new topics.
Develop editorial guidelines to ensure all-around consistency
(style, fonts, images, and tone).
Update website, social media, and other communication channels as
Some travel may be needed to support projects.
May perform other duties as assigned.
Skills and Specifications:
Excellent writing and editorial skills; strong interpersonal skills
and experience running / leading interviews and discovery
Experience working directly with key stakeholders, team members,
technical experts, and professional staff.
Able to manage social media, website, and print media
Proficiency with Microsoft Office, Google Suite, PDF software,
Adobe suite graphic, and layout programs.
Strong problem solving and critical thinking skills and the ability
to exercise sound judgment and make decisions based on accurate and
Detail-oriented, good organizational, and team leadership
Able to manage multitask work in a fast-paced environment.
Ability to stay on schedule under tight and changing deadlines.
Able to work under minimal supervision on a broad variety of
Able to establish and maintain healthy working relationships with
people in the course of work.
Willingness to work additional hours in order to meet job
Education and Qualifications:
Bachelor's degree in Marketing, Communications, and/or comparable
experience and/or training.
2 + years of direct experience in content strategy and development,
communication and/or marketing, or other related positions in a
business-to-business (B2B) environment.
Bilingual - English and Spanish speaking preferred.
While performing the duties of this job, the employee is
occasionally required to stand; walk; sit; use hands to finger,
handle, or feel objects, tools, or controls; reach with hands and
arms; climb stairs; balance; stoop, kneel, crouch or crawl; talk or
hear; taste or smell. The employee must occasionally lift and/or
move up to 25 pounds. Specific vision abilities required by the job
include close vision, distance vision, color vision, peripheral
vision, depth perception, and the ability to adjust focus.
While performing the duties of this job, the employee is exposed to
weather conditions prevalent at the time. The noise level in the
work environment is usually moderate.
Limitations and Disclaimer:
The above job description is meant to describe the general nature
and level of work being performed; it is not intended to be
construed as an exhaustive list of all responsibilities, duties,
and skills required for the position. All job requirements are
subject to possible modification to reasonably accommodate
individuals with disabilities. Some requirements may exclude
individuals who pose a direct threat or significant risk to the
health and safety of themselves or other employees.
This job description in no way states or implies that these are the
only duties to be performed by the employee occupying this
position. Employees will be required to follow any other
job-related instructions and to perform other job-related duties
requested by their supervisor in compliance with Federal and State
Requirements are representative of minimum levels of knowledge,
skills, and/or abilities. To perform this job successfully, the
employee must possess the abilities or aptitudes to perform each
duty proficiently. Continued employment remains on an "at-will"
Keywords: Tank Connection, Tulsa , Content Strategist/Writer, Advertising , Parsons, Oklahoma
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